Category: Sales Letters

sales cover letter 0

Sales Cover Letter

Sales Cover Letter Dear Madam Why do thousands of people who normally’ suffer from the miseries of cold, damp, changeable weather wear Thernotex? The answer is simple. Tests all over the world, and particularly at the leading Textile Industries Department at Leeds University, have shown that of all conventional underwear fabrics Thermotex has the highest warmth insulating properties. The enclosed catalog is packed with scores of ways to keep you warm and healthy this coming winter. Just browse through it. Choose the garment you would like, and warmth and health are on your way. Thermotex has been relieving aches and...

sample sales letter 0

Sample Sales Letter

Sample sales letter Dear Reader Your speech labels you — and the label sticks. People judge you by how you say it rather than by what you say. Many a pretty girl loses her charm when she opens her mouth and many a man loses his wits if asked to speak in public. Your speech reflects your personality and controls the impression you make on everyone you meet and it is easy to see how your voice can become one of your most powerful assets. That is why we are sending you the enclosed folder “How to Talk”. Read it...

Effective sales letter 0

Effective Sales Letter

Effective Sales Letter Dear Mr Jameson We are sorry for you. Your ears are deafened by the ceaseless noise of typewriters and calculating machines. You get frequent headaches and go home at night tired and irritable In short, you are gradually becoming a nervous wreck. and it is understandable. But thanks to our silent machines you can rid yourself of all this suffering. Your peace in the office will be assured; life will become peaceful for everyone and, what is important, output will go up. Give us the chance to bring your office up to date. We will give you...

sales letters | marketing letters | sample sales letters 0

Innovative Sales Letters

Sales Letters   1. The essence of persuasion The sales letter is the most selective of all forms of advertising. Unlike press and poster advertising it aims to sell particular kinds of goods or services to selected types of customers—office equipment to business houses; towel machines to hotels and factories, drugs to doctors and pharmacists. The purpose of the letter is to persuade the reader that he needs what you are trying to sell and to get him to buy it. You take something attractive and make it seem necessary, or your take something necessary and make it seem attractive....

Sales letter appeal to sympathy 0

Sales Letter appeal to sympathy

Sales letter appeal to sympathy Dear Reader You can walk — about the house, at your work, in the streets, in the country. Yet this ability, which you take for granted, is denied to thousands of others — born crippled, or crippled in childhood by accident or disease. It is estimated that a deformed child is born, or a child is crippled by accident or disease every five minutes in Britain. This means that every day there can be 200 more crippled children. It is the unfairness of it all that strikes one. Most of what is unfair in life...

sales letters | marketing letters | sample sales letters 2

Innovative Sales Letters

Sales Letters   1. The essence of persuasion The sales letter is the most selective of all forms of advertising. Unlike press and poster advertising it aims to sell particular kinds of goods or services to selected types of customers—office equipment to business houses; towel machines to hotels and factories, drugs to doctors and pharmacists. The purpose of the letter is to persuade the reader that he needs what you are trying to sell and to get him to buy it. You take something attractive and make it seem necessary, or your take something necessary and make it seem attractive....